Uganda, Chinese City of Hangzhou Agree to Boost Tourism and Hospitality Development

Uganda and the Chinese city of Hangzhou have signed several cooperation agreements aimed at strengthening tourism, investment, technology transfer and hospitality development.

The agreements were signed on Wednesday during the Pearl of Africa: Uganda–Hangzhou Tourism and Investment Conference in China.

The event was hosted by the Ugandan Embassy in Beijing at the World Trade Centre Narada Hotel in Hangzhou.

The conference brought together government officials, investors, tourism operators and business leaders from Uganda and China. Participants discussed opportunities in tourism, trade, innovation and cultural exchange.

Uganda seeks stronger China partnerships

Uganda’s Ambassador to China, Ms Oliver Wonekha, and the Deputy District Chief of Xihu District People’s Government, Lu Jun, officiated at the event.

Both officials called for stronger cooperation between Uganda and Hangzhou.

Speaking at the conference, Ambassador Wonekha said Uganda remains committed to attracting quality investment. She said the country also wants partnerships that support sustainable tourism growth.

Ambassador Richard Kabonero, the head of the Regional Economic Cooperation Department at Uganda’s Ministry of Foreign Affairs, delivered the keynote address.

He highlighted investment opportunities available in Uganda across several sectors.

Mr Kabonero said Uganda offers opportunities in tourism, agriculture, manufacturing, mineral development, renewable energy, infrastructure, and information and communications technology.

“By combining Uganda’s rich natural and tourism assets with Hangzhou’s expertise in technology, innovation, hospitality management and investment capital, we can build partnerships that create value for both sides,” Mr Kabonero said.

Focus on smart tourism and hospitality

Officials said the discussions focused on how Hangzhou’s experience in smart tourism, digital technologies, hotel management and investment financing can support Uganda’s tourism sector.

They said Uganda wants to modernise tourism services and attract more visitors.

The conference ended with the signing of several memoranda of understanding between Ugandan and Hangzhou-based partners.

The agreements cover hotel development, tourism promotion, tour operator cooperation and technology partnerships.

Officials said the deals are expected to increase tourism flows between Uganda and China. They also said the agreements could strengthen business linkages and support the development of tourism infrastructure and services in Uganda.

Exit mobile version